by Caroline Leach | Apr 15, 2016 | Change, Work/Life
Do you feel deluged with data every day? Overwhelmed with emails, texts, posts and pings? How do you sift through it? How do you make sense of it all?
Often I’ll start reading through a new piece of research, trying to take it all in, absorb it and synthesize it. But in the end it seems that nothing truly stands out.
The alternate approach works better. What is it? It’s being on the lookout for the one key takeaway from whatever it is I’m reading. Or doing. Or observing.
What’s the headline? What’s the tweet? What’s the snap? What’s the one thing I’d share with someone else?
Daniel Pink made this easy in his book Drive: The Surprising Truth About What Motivates Us. It has a Twitter summary – “Carrots & sticks are so last century. Drive says for 21st century work, we need to upgrade to autonomy, mastery & purpose.”
One of my great bosses, Leigh Anne Nanci, had the perfect mantra for going to professional conferences. Instead of trying to remember and act on everything, she advised identifying the one change you’d make as a result of attending.
And in the now-classic film City Slickers, there’s the moment when Jack Palance tells Billy Crystal that the secret to life is “just one thing.” And we each have to figure it out ourselves.
What’s your one thing?
by Caroline Leach | Apr 14, 2016 | Learning, Work/Life
This post is based on my inspiration at the April meeting of the Palos Verdes Chapter of National Charity League.
As parents, we spend a lot of time saying no. Right? Especially to our kids.
- No, you can’t stay up all night.
- No, you can’t miss school today because you didn’t finish your homework.
- No, you can’t have friends over while I’m not home.
And we often say no to ourselves.
- No, I can’t take time for myself.
- No, I’d never be good at painting, dancing or other fill-in-the-blank activity
- No, I can’t pursue my dreams while my kids are growing up.
But what if we paused and asked ourselves if there was a way we could say yes?
In my daughter’s freshman year in high school, she texted me the day before Halloween.
“Mom,” it read, “can I dye my hair for Halloween?”
Whaaaat? Visions of neon colors flashed across my eyes. And not in a good way.
I took a deep breath. And another. Then I responded. “What color?” I asked. The reply? “Brown. And it’s semi-permanent, so it’ll rinse out.”
What a relief. This was something I could say “yes” to. In these high school years, I’ve looked for times I can say yes. Then when I have to say no, my daughter won’t be able to say, “but you always say no.” Or, “you never say yes.”
In fact, “You never say yes to anything” was the catalyst for BIG changes in the life of Shonda Rhimes. She’s the creator, writer and producer of hit TV shows including Grey’s Anatomy and Scandal.
One Thanksgiving, as Shonda mentioned yet another invitation she’d declined, her sister muttered, “you never say yes to anything.”
Thus began Shonda’s “year of yes.” She decided for a whole year, she would say yes to anything that scared her.
Some of her invitations aren’t things that would happen to us – or at least not to me. Being the commencement speaker at Dartmouth. Going on the Jimmy Kimmel show. Joining Oprah for Super Soul Sunday. Losing 127 pounds!
But others very much speak to our lives. She decided whenever one of her 3 daughters asked her to play, she’d stop whatever she was doing and she would play.
She says after 15 minutes, your kids have had enough playtime, so you can go back to what you were doing. When she had this epiphany, she was in a ball gown about to head to a TV awards show. But she sat down, and she played.
Her TED talk explores the life-changing experience of play in her “year of yes.”
Here’s what she wrote about happiness.
“We believe happiness lies in following the same list of rules. In being more like everyone else. That? Is wrong. There is no list of rules. There is one rule. The rule is: there are no rules.
Happiness comes from living as you need to, as you want to. As your inner voice tells you to. Happiness comes from being who you actually are instead of who you think you are supposed to be. Don’t apologize. Don’t explain. Don’t ever feel less than.
When you feel the need to apologize or explain who you are, it means the voice in your head is telling you the wrong story. Wipe the slate clean. And rewrite it.
No fairy tales. Be your own narrator. And go for a happy ending. One foot in front of the other. You will make it.”
In closing, what will you say yes to today?
by Caroline Leach | Apr 13, 2016 | Learning
Part of making the most of what you have is getting the most out of small snippets of time.
In my April adventure to do my daily dozen every day, I’ve not only found that minutes count. I’ve also learned that using these minutes has changed how I think about using time.
First, it focuses me on goals and accomplishments. Those are the priority items I work on each day. If those get done, I’ve made good progress.
Second, it crowds out busy work. Not everything needs to be done. Less essential tasks that might be tension-relieving to complete get squeezed out by more important actions.
Third, I’m becoming more comfortable with the messiness of life. That could be anything from slightly less perfect physical surroundings to a longer response time on non-urgent personal emails.
Fourth, it means leading a more digital life. I’m doing more things on the go. Waiting in line somewhere? My library of books is just a tap away. Appointment delayed? I can squeeze in my Spanish lesson.
Another minute-long activity is adding short tasks to a “power hour” list. This is a great concept by Gretchen Rubin to tackle uncompleted tasks that don’t have a deadline and therefore aren’t getting done.
The first task for my next power hour? Figuring out why Word Press doesn’t always display my personal photos as right side up on mobile devices (which may be why the clock pictured above from a Connecticut holiday visit may be appearing sideways).
It may not have been a coincidence that starting today your Google calendar will automatically find time in your schedule for your goals. While it sounds like there are some bugs to be worked out, the concept is intriguing.
How are you making your minutes count?
by Caroline Leach | Apr 12, 2016 | Learning
Sometimes it’s all too easy to think about the things you don’t have.
But writing down 3 things I’m grateful for every night has had an interesting benefit. It reminds me to to take full advantage of everything I already have.
Here are a few examples:
Your employer. Are you taking advantage of on-the-job and other learning opportunities at your company? I thought about this today as I completed an online marketing course on building strong brands through my company’s learning portal. It’s a blessing to be in an environment that invests in and focuses on learning and development for the future.
Your professional association. If you belong to a professional group, are you taking full advantage of the many networking, learning and leadership opportunities? I enjoy the webinars available through organizations such as IABC, PRSA and SHRM, plus the great professional networking in the Forum Group of senior-level corporate communicators.
Your alma mater. Are you involved with your college or grad school? There are great opportunities to give back through volunteering, mentoring and speaking. And you have a built-in network at your alma mater. If you live nearby, you can attend sporting and cultural events.
Your library. Many libraries are providing all kinds of new services, from e-books to the Lynda.com online learning platform. I love the “new releases” section of my library, where I can load up on interesting books for free.
Your gym. Is there a new class you could try at your gym? They’re often included with the membership and are a great way to add variety to your fitness routine. I’ve enjoyed sampling a variety of yoga classes, adding stretching and balancing to my cardio and weight program.
Your video provider. What are you streaming these days? I love my DIRECTV app and the apps I can access with my subscription, like HBO GO and TVLand. (Full disclosure: I work for this company and opinions in this blog are my own.) Great entertainment is always with my on my phone or tablet.
Your smartphone. How can your smartphone make your life easier? What new apps can you download? Your smartphone connects you to practically everything and everyone. A good question to ask when starting any new project is how you can do it on your smartphone. Mine is coming in especially handy for my daily 10 minutes of Spanish study on my Rosetta Stone app.
Your community. What’s going on in your community? Are there free concerts coming up this spring and summer? Other information and learning opportunities? These are great ways to connect with your neighbors and get more enjoyment from the community you call home.
How do you make the most of what’s already in your life?
by Caroline Leach | Apr 11, 2016 | Learning, Marketing & Analytics
Since small steps add up to big change, what are some blogs that accelerate learning about marketing analytics and big data?
A great place to start is with this post: Want to Learn Marketing Analytics? Start With These 9 Great Resources.
From that and other searches, these are 3 to check out regularly.
- The KISSmetrics Blog. Here there’s daily content about marketing analytics, marketing and testing.
- Alexandra Samuel’s blog. Here this “technology researcher, writer and strategist” covers how the social web is changing every aspect of our lives.
Is this last one strictly about marketing analytics and big data? No, it’s bigger than that. It’s about life.
And isn’t the point of analytics and big data to enable better decisions and therefore better lives?
My post 6 Brilliant Blogs for Marketers covers more general marketing blogs, including FiveThirtyEight on “using statistical analysis to tell compelling stories.”
by Caroline Leach | Apr 10, 2016 | Change, Learning, Work/Life
Driving across the Golden Gate Bridge this week got me thinking about how small steps add up to big things over time.
Was it really true that the bridge has to be painted 365 days a year? Turns out the answer is no. It’s an urban legend.
Of course, touch ups are required. Just as they are in our own lives.
And spending a few minutes each day on important goals can make it easier to achieve them. That’s what I’m attempting with my Spanish studies. If I can’t consistently devote a half hour every day, how about 10 minutes?
Technology makes this even easier than when I made my first attempt to learn Spanish a few years ago. Now I have a Rosetta Stone app on my phone and my tablet. It’s available anytime and anywhere. The only start-up time required is plugging in my earbuds and tapping on the app. Easy and effortless.
My daughter was amused last night at the airport when I squeezed in my 10 minutes of Spanish. But if I keep this up for a year, it will equal 60 hours of study. That’s better than zero. And perhaps as the days and months go by I’ll find that I can double and triple the time.
After all, it’s easier to ramp up the momentum on something already underway.
The photo above was taken in spring 2014 when my sister, Katie, and I walked across the Golden Gate Bridge and back from Marin County. Small steps added up to a beautiful and invigorating 3-mile walk that morning.
by Caroline Leach | Apr 9, 2016 | Work/Life
Happiness guru Shawn Achor advocates doing one conscious act of kindness each day.
Last week I was lucky enough to hear him speak, after enjoying his TED talk and book about the happiness advantage.
He gave the specific example of writing a note of appreciation to a loved one. In addition to that, when I’m traveling, I like to brighten the day of someone I don’t know by leaving a note and a tip for the housekeeping staff at the hotel where I’m staying.
Because housekeeping is such hard work and the housekeeping staff is often forgotten, it brightens my day to think about the person who’s cleaning rooms coming across their note and their tip.
And while I do it for fun with no expectation of anything in return, it’s brought a smile to my face to see some return notes.
The one above was in our room yesterday when my daughter and I returned from our day of sightseeing in San Francisco. And I’ve returned to my room to some extra creative organizing of my toiletries and luggage at other hotels.
As Tony Schwartz wrote in The New York Times, “What’s most gratifying is the give for no other reason than because it feels good to give.” I couldn’t agree more.
Like Tony, I feel extremely fortunate to be able to do the kind of work that I do. And it makes me happy to brighten the day of someone who’s bringing a clean and comfortable experience to me while I’m on the road.
by Caroline Leach | Apr 8, 2016 | Change, Learning, Work/Life
Once habits become part of a daily routine, they become a catalyst for other changes and function as the calm in the midst of a storm.
Habits can be a grounding a comforting force that enable you to navigate the really big changes in life. Maybe it’s a new career, evolving family relationships or a change in your health.
This became clear to me during this week’s road trip visiting colleges with my daughter. Although we’re in a place where in theory I should be right at home, I feel a bit out of my element.
Last night we took a dusk-to-dark drive along a beautiful yet desolate stretch of California’s Highway 1. We thought it would be fun to experience it. Even after a Google search surfaced something about a “devil’s slide,” we decided to go for it.
Yet the experience felt felt cold and foreboding at that time of day. The Pacific Ocean was more grey and angry looking than I’m used to seeing.
Maybe it was the absence of many other people and the familiarity of city life and civilization that felt different. If something happened to our car or if nature really asserted herself, could we handle it?
Surely we could. We know we can handle anything that comes our way. We can figure it out.
And seemingly a few minutes later we were steps from Union Square, checking into a boutique hotel. Being there re-energized us.
Yet as lovely (and trendy) as it was, I didn’t feel comfortable. I didn’t feel at home. That pushed me to remember that there are things to be discovered, learned and observed everywhere you go. You don’t have to be in your comfort zone to do it.
Part of that realization came from finding solace in the familiarity of my daily dozen. Writing my morning pages, getting some exercise and doing 10 minutes of Spanish calmed me down.
These are things I do each day, regardless of where I am or what else is happening. Doing them made me forget my unfamiliar surroundings. And even better, it moved me closer to my goals.
When it feels like everything around you is changing, it’s easier to be flexible and agile by staying grounded in a set of daily habits. Not to mention feeling healthier, more rested and better able to not only navigate change but to reap the benefits of it.
by Caroline Leach | Apr 7, 2016 | Learning, Work/Life
Even when life doesn’t work out exactly as you planned, there is tremendous joy to be found.
My daughter and I discovered it today on a road trip through Northern California. She says it’s not a road trip because we flew from Los Angeles to San Francisco. Having driven more than 150 miles today, though, it’s a road trip in my book.
We’re visiting the two colleges she’ll choose between this month. There have certainly been twists and turns of unexpected developments. And surely there will be several more before the May 1 deadline to decide.
In the meantime, today was near perfect. There were several hours of talking, laughing and exploring with my daughter. There was a college visit, complete with surprises of its own. There was an alternate route to our home away from home, exploring some surprisingly desolate areas of the California coast.
And it’s a full circle and a homecoming of sorts for me, since my life began in the San Francisco Bay area. My mom’s side of the family came here well over 100 years ago.
Back to the present, it’s day 7 of my April adventure. Even in that short time I can feel the perfectionist tendencies giving way to the stronger desire to achieve this month’s goals. There’s more of a willingness to lean into the messiness of life, if it means I can hit my goal to do my daily dozen.
It happened last night with a civic committee I serve on in my town. A few minutes before the meeting began, I was asked if I’d mind chairing it.
Of course I could do that. Why? Because these last few days I’ve found I can get highly creative and do anything necessary to accomplish my most important goals.
By the end of the month, my hypothesis is two-fold. First, that I’ll have established a half-dozen new habits. Second, that a “most days” approach will work better than an “every day” approach for my daily dozen. Some days I have work commitments that run well into the evening, or a community meeting at night or a family member who wants to spend more time together.
Underlying all of this, though, is an undeniable truth. The power of small steps is starting to create bigger changes.
by Caroline Leach | Apr 6, 2016 | Change, Learning
Will you sprint, stroll or stumble into a career?
That’s the question a New York Times article posed this week. It coincided with my 17-year service anniversary at my employer. So it got me thinking about my own career entry. I revisited my 20s, with its 5 employers and 2 career paths.
Near the end of that decade I landed my first job in my dream field of corporate communications. A few years later, a serendipitous connection through a professional association brought me to my current employer.
It was a thrill to make the leap from the aerospace industry into entertainment and technology at DIRECTV. It had been in business for 5 years, with just over 1,000 employees in 2 locations serving 5 million customers. With a career change already under my belt, I was sure this transition would be just as seamless.
That’s where I was wrong. At the end of my first week on the job, I was convinced I’d made a big mistake. The company had all the upside and downside of being in a startup stage.
But I couldn’t quit after only a week. So I decided I could do it for a year. Then I could reassess the situation and move on.
But something about the company grabbed me and wouldn’t let go. I hired my first team member. And then another. I took on another function. And then another. It was and is a world of endless possibilities.
Reflecting on that time, there are a few obvious benefits. They start with building deep knowledge of the business and how it all works together to deliver on the company’s vision. Extensive networks get built over time, making it easier to know who to contact for what and how to get things done.
Well beyond that, unique experiences have brought growth and opportunity.
Working with an amazing boss today and 6 great former bosses has broadened my perspective, leadership capabilities and professional network.
Experiencing 5 different owners demonstrated the value of flexibility and agility. The best came last with AT&T’s acquisition of DIRECTV in 2015.
Working with 6 successive CEOs on corporate and executive communications during dramatic change in the company and the industry was a tremendous learning opportunity.
Starting as an individual contributor and building a team in Corporate Communications was a life-changing experience. I’m proud of the work we did together to achieve record levels of employee engagement and be recognized in The Civic 50 as one of the most community-minded companies in America.
As the company grew from a startup to the Fortune 100 and well beyond, it’s continued to be a world of possibility. My recent career pivot from corporate communications into marketing is a testament to that.
Yet navigating a career ultimately isn’t about the decision to stay put or move. It’s about ensuring there’s learning and growth wherever you are.
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